Wine Victoria July E-news

Wine Victoria Strategic Plan 2022 – 2025

We have been working on the development of the Wine Victoria Strategic Plan 2022 – 2025 which is to be released in qtr 3. Critical to this process is hearing from as many stakeholders and members as possible. The strategic plan will outline the key priorities and projects for Wine Victoria based on the insights from our members across the entire industry. Thank you to all who completed the surveys. The key insights from members will be presented at the next Seasonal Roundtable for the Regional Associations in late August.
If you didn’t get a chance to complete the survey please click here.


Are You Selling Wine in the USA?

The Wine Victoria US Market Development Program aims to grow Victorian wine in the US market.
Developed by the Wine Victoria Trade PCB, the key objectives of the Program are:

  • Increase sales of Victorian wine in the US
  • Increase the number of producers exporting to the US
  • Raise the profile of Victorian wine in the US Market

If you are a Victorian wine business selling wine in the US, we would like to know which US States you are selling wine in. This will help us develop activities, and ensure we include you in every opportunity to participate in the Program.

Please completed this short form so we have your details on file.

To date, the Program has supported 15 wineries to participate in the Wine Australia US Market Entry Program and 10 wineries to participate in the Aspen Food and Wine Classic.



Each year, Finlaysons alongside with representatives from Australian Grape & Wine and Wine Australia, visit ten leading viticultural regions of Australia to impart their legal and commercial wine industry knowledge to winemakers and grape growers. This year they will endeavour to give some deep insights into success factors associated with “smooth” family wine business succession.

Finlaysons’ Partners, Will Taylor and Nikki Owen, will advise attendees how to go about family wine business succession and of common mistakes that should be avoided. They have done much work in this area over the last three decades.

Registrations for Finlaysons Wine Roadshow 30 are now open:

RUTHERGLEN – Wednesday 17 August BOOK HERE
YARRA VALLEY – Thursday 18 August BOOK HERE

  • $145 per head (plus GST)
  • $99 per head (plus GST): Members of AGW, SAWIA, WOWA,TWIA, NSWWIA, Wine Vic, YVWIA, WCA,  WISA and Wine Australia levy payers.
  • $30 discount for each additional family member of a registrant

For more information please visit Finlaysons’ website